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Friday 8th March 2013

  1. Disaster: The Future of Crisis Communications to

    Solo / Dual / Panel on Friday 8th March

    An interactive discussion with attendees about how a disaster response works from a communication responder's standpoint. Panelists will share with attendees how to communicate effectively with Joint Information Centers, and ...

    At Austin Convention Center, Room 9ABC (map)

  2. Spreadable Media: Value, Meaning & Network Culture to

    Featured Session on Friday 8th March

    How can we better understand how content circulates within contemporary networked culture? The collective decisions people make about whether to pass along content are profoundly reshaping the media landscape. Many ...

    At Austin Convention Center, Ballroom EF (map)

Saturday 9th March 2013

  1. How Tech Companies Should Pitch Hollywood to

    Solo / Dual / Panel on Saturday 9th March

    What does a major Hollywood studio look for in a technology provider?As senior digital executives at Warner Bros. Entertainment, Hiram Norman and Bob Mohler get hundreds of queries per year ...

    At Austin Convention Center, Room 18ABCD (map)

  2. How TV & the Internet Are Converging on TMZ to

    Solo / Dual / Panel on Saturday 9th March

    I would like to talk about how to program for the convergence of the Internet and television. In 5 years both mediums will be obsolete. The box we have at ...

    At Austin Convention Center, Room 18ABCD (map)

Monday 11th March 2013

  1. How Partisan Media Contributes to Healthy Politics to

    Solo / Dual / Panel on Monday 11th March

    The rise of new media, from Facebook and Twitter to The Huffington Post and The Daily Caller, has allowed consumers of news to ignore anything that challenges their prior beliefs. ...

    At Austin Convention Center, Room 9ABC (map)

  2. Sparking Social Change with Content Integration to

    Solo / Dual / Panel on Monday 11th March

    Can a spoonful of sugar really help the medicine go down? How successful is issue-based “product placement” at motivating consumers to think differently about a social issue or inspire change? ...

    At Austin Convention Center, Room 12AB (map)

Tuesday 12th March 2013

  1. Device/Service Proliferation: Rights Abomination? to

    CLE on Tuesday 12th March

    CLE. As technology companies develop new products and services that enable consumers to access and consume music and movies in new ways and places, at the time and choosing of ...

    At Austin Convention Center, Room 9ABC (map)

  2. Jane Pratt: Secrets of a Publishing Renegade to

    Featured Session on Tuesday 12th March

    Jane Pratt, founder of Jane and Sassy magazines, reveals what went on behind the scenes as she burnt bridges, said things she shouldn't say out loud, and built a platform ...

    At Austin Convention Center, Exhibit Hall 5 (map)

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