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Friday 8th March 2013

  1. The Mechanics of Magic: 7 Game Design Insights to

    Solo / Dual / Panel on Friday 8th March

    The web world is agog over game design as the next silver bullet, slapping badges and progress bars over every annoying thing they wish users to do. As users tire ...

    At Austin Convention Center, Ballroom A (map)

  2. Data & Gamification: Value to the Enterprise to

    Solo / Dual / Panel on Friday 8th March

    Is Gamification fulfilling its promise and where is it taking us now? The buzz of gamification is still humming along, mainly because of its tantalizing promise: there are fairly obvious ...

    At Four Seasons, Four Seasons Ballroom (map)

Monday 11th March 2013

  1. Impressing Digital Natives with Creative Play to

    Core Conversation on Monday 11th March

    In this session, attendees will learn how brand marketers must adapt their techniques to a tech-savvy, rewards-oriented youth audience, otherwise known as “Generation Play.” The youth market craves entertainment experiences ...

    At Hyatt Regency Austin, Hill Country ABCD (map)

Tuesday 12th March 2013

  1. The Playful Viewer: Gamification of a Documentary to

    Solo / Dual / Panel on Tuesday 12th March

    This panel discussion springs from the newly released interactive documentary 48 Hour Games which takes place during the Nordic Game Jam, where teams are followed through their creative process, as ...

    At Austin Convention Center, Austin Suite (map)

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