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Solo / Dual / Panel by Christina Wodtke on Friday 8th March
The web world is agog over game design as the next silver bullet, slapping badges and progress bars over every annoying thing they wish users to do. As users tire ...
Solo / Dual / Panel by Brendan Wallace, Jeremiah Owyang, Michelle Accardi, Tim Piatenko on Friday 8th March
Is Gamification fulfilling its promise and where is it taking us now? The buzz of gamification is still humming along, mainly because of its tantalizing promise: there are fairly obvious ...
Core Conversation by Jeff Roach, Cindy Kang on Monday 11th March
In this session, attendees will learn how brand marketers must adapt their techniques to a tech-savvy, rewards-oriented youth audience, otherwise known as “Generation Play.” The youth market craves entertainment experiences ...
Solo / Dual / Panel by Bart Hufen, Jigar Mehta, Suvi Helminen on Tuesday 12th March
This panel discussion springs from the newly released interactive documentary 48 Hour Games which takes place during the Nordic Game Jam, where teams are followed through their creative process, as ...
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— Lanyrd.com @ SXSW (@LanyrdSXSW) March 5, 2013