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Saturday 9th March 2013

  1. Get Ready to Rumble! How WWE Is Crushing Social TV to

    Solo / Dual / Panel on Saturday 9th March

    With more than 123 million fans/followers on Facebook and Twitter, WWE ranks among the sports world's digital leaders. Wrestlemania XXVIII alone generated 110 worldwide trends over the show's five-hour period ...

    At Sheraton Austin Hotel at the Capitol, Capitol E-H (map)

Sunday 10th March 2013

  1. Sustainable Stories from ‘Disposable' Content to

    Next Stage on Sunday 10th March

    The popular perception of digital and social media is that it's ephemeral. Disposable. Mere one-offs, designed to be consumed and forgotten. But creative people are experimenting with storytelling across digital ...

    At Austin Convention Center, Next Stage EH 3/4 (map)

  2. How Will Art, Copy & Code Re-imagine Advertising? to

    Solo / Dual / Panel on Sunday 10th March

    In the 1960's, advertising went through a creative revolution that changed how brand stories were told. Today, it's happening again. We're in the midst of a second creative revolution, this ...

    At Austin Convention Center, Ballroom G (map)

  3. The Content Shaped Elephant in the Room to

    Solo / Dual / Panel on Sunday 10th March

    Content first is fast becoming the favoured mantra of the smart web designer, but yet the industry is struggling to keep up. How do you define, gather and manage real ...

    At Radisson Hotel & Suites Austin-Town Lake, Town Lake Ballroom (map)

Monday 11th March 2013

  1. Whoa Nellie! Content Strategy for Slow Experiences to

    Featured Session on Monday 11th March

    Online experiences can be fast, efficient, easy, orderly—and sometimes, that's a recipe for disaster. We click confirm too soon, confuse important details, or miss a key feature in a product ...

    At Austin Convention Center, Ballroom EF (map)

  2. Margot Bloomstein - Book Signing to

    Book/DVD signing on Monday 11th March

    Margot Bloomstein will appear at the South by Bookstore to sign copies of “Content Strategy at Work: Real-world Stories to Strengthen Every Interactive Project” following her Featured session. Margot Bloomstein ...

    At Austin Convention Center, Ballroom D Foyer (map)

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