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Friday 8th March 2013

  1. Survival Strategies for Brands in China to

    Solo / Dual / Panel on Friday 8th March

    Whether companies like it or not, China is the new battleground for brands that want to succeed on the global stage. Foreign brands are increasingly challenged to expand their presence ...

    At Austin Convention Center, Room 6AB (map)

Sunday 10th March 2013

  1. Physical Products & the New Distribution Model to

    Solo / Dual / Panel on Sunday 10th March

    The old model of brand building and product distribution of physical goods has changed. No longer do you need to introduce via traditional media channels (commercials, trade press, long lead ...

    At Austin Convention Center, Room 12AB (map)

  2. How Will Art, Copy & Code Re-imagine Advertising? to

    Solo / Dual / Panel on Sunday 10th March

    In the 1960's, advertising went through a creative revolution that changed how brand stories were told. Today, it's happening again. We're in the midst of a second creative revolution, this ...

    At Austin Convention Center, Ballroom G (map)

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