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Friday 8th March 2013

  1. OMMA: Is Mobile Really a Branding Vehicle? to

    Solo / Dual / Panel on Friday 8th March

    We live in a constantly connected world, where people move seamlessly between multiple devices, and the definition of mobile is evolving beyond a set of devices. This always-on lifestyle provides ...

    At AT&T Conference Center, Salon C (map)

  2. OMMA: The Next Big Thing IS Not a Gadget to

    Solo / Dual / Panel on Friday 8th March

    Take your eyes off the bright shiny CE objects for a second and you will see that mobility is about changing consumer behaviors, not the technology. At every stage, from ...

    At AT&T Conference Center, Salon C (map)

  3. OMMA: What Marketers Should Ask Themselves About Social to

    Solo / Dual / Panel on Friday 8th March

    Brand marketers are currently in the midst of dealing with the implications of the most revolutionary shift in the history of communication. Social media has upended the entire landscape, shifting ...

    At AT&T Conference Center, Salon C (map)

  4. OMMA: Marketing Implications of Facebook's Graph Search to

    Solo / Dual / Panel on Friday 8th March

    One of the latest innovations coming out of Facebook is its search graph, which allows users to overlay their Facebook friends with other data, such as interests and location. This ...

    At AT&T Conference Center, Salon C (map)

  5. Appy Awards Cocktail Party to

    Solo / Dual / Panel on Friday 8th March

    The Appys honor extraordinary Applications on all platforms: mobile, social and web-based. The Appy Awards are unbiased to App's format, platform or device; instead we focus on the best apps ...

    At AT&T Conference Center, Salon C (map)

Saturday 9th March 2013

  1. AWS Hacker School: Building Sophisticated Apps to

    Workshops on Saturday 9th March

    RSVP Required - Calling all hackers: Join the Amazon Web Services developer team for a deep dive into building sophisticated web and mobile apps on Amazon Web Services. We'll discuss ...

    At AT&T Conference Center, Salon C (map)

Sunday 10th March 2013

  1. Peer to Peer: Nonprofit Social Media Managers to

    Workshops on Sunday 10th March

    RSVP Required - The c-suite has just approved your strategy to leverage networks and social media for your mission. But, if your internal culture is not a social one how ...

    At AT&T Conference Center, Salon C (map)

Monday 11th March 2013

  1. Making Mobile Games with the Unreal Engine to

    Workshops on Monday 11th March

    RSVP Required - Epic Games is hosting an all-day workshop to help SXSW Interactive attendees make great mobile games using the award-winning Unreal Engine technology. The Unreal Development Kit (UDK), ...

    At AT&T Conference Center, Salon C (map)

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