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Saturday 9th March 2013

  1. On Creativity, Inspiration & Doing the Work to

    Future15 on Saturday 9th March

    What do movies like 300 or Zombieland have to do with the writing life or the creative process? According to Erin Feldman of Write Right, everything. Sometimes, a writer has ...

    At Hilton Austin Downtown, Room 615AB (map)

  2. Unlikely Bedfellows... Yours Awaits to

    Future15 on Saturday 9th March

    No, it's not college. But these days, everyone from multinational corporations to renowned medical institutions is getting into bed with unexpected partners. The results are spectacular and surprising: an IT ...

    At Hilton Austin Downtown, Room 615AB (map)

  3. Story Is the World Force to

    Future15 on Saturday 9th March

    Story is the hot new buzz but it's more than just a word, just a hip term. It's something at the core of our being. Authentic. It's people craving connection. ...

    At Hilton Austin Downtown, Room 615AB (map)

  4. Political Cartooning: From Dead Trees to Live Wire to

    Future15 on Saturday 9th March

    Political cartooning has been around since ancient Rome and is more popular with readers than ever before. Now that print media is being replaced with online distribution channels, however, they're ...

    At Hilton Austin Downtown, Room 615AB (map)

  5. Your Brain on Creativity to

    Future15 on Saturday 9th March

    What is happening inside our craniums, amongst the cortex, hemispheres, neuroglia, and brainwaves when we feel on fire with creativity and when we don't? To find out, let's embark upon ...

    At Hilton Austin Downtown, Room 615AB (map)

  6. Plug Me In! Neural Interfaces for Musicians to

    Future15 on Saturday 9th March

    Since the dawn of music, technology has paved the way for musicians to exercise their creative impulses. From the humble pan pipes to the EWI, the harpsichord to the Kurzweil, ...

    At Hilton Austin Downtown, Room 615AB (map)

  7. The Power of Bad Ideas to

    Future15 on Saturday 9th March

    In business and in life, we pursue the good stuff and champion people who are known for their good ideas. But when we place too strong an emphasis on just ...

    At Hilton Austin Downtown, Room 615AB (map)

  8. Creativity Is Epidemic: Lessons from Viruses to

    Future15 on Saturday 9th March

    Creativity is often seen as a light bulb, either on or off, I have it or I don't. When it's off and your job is to apply it, panic strikes ...

    At Hilton Austin Downtown, Room 615AB (map)

  9. Is Your Digital Ready for the Minority Majority? to

    Future15 on Saturday 9th March

    In May 2012 the US Census Bureau reported that for the first time in history minority newborn children outpaced whites, ushering in the new American reality known as "The Minority ...

    At Hilton Austin Downtown, Room 615AB (map)

  10. Call of Duty: How STEM Can Change the Battlefield to

    Future15 on Saturday 9th March

    With the next generation of warfighters taking on the face of a video gamer in the States vs. a camouflaged soldier in the battlefield, STEM skills are increasingly important to ...

    At Hilton Austin Downtown, Room 615AB (map)

  11. The China Innovation Boom: Can the US Keep Up? to

    Future15 on Saturday 9th March

    China is on track to become the world's largest economy – and a huge driver of that growth comes from innovative new companies. Technology startups aren't just “copying” US companies ...

    At Hilton Austin Downtown, Room 615AB (map)

  12. How to Become An Overnight Sensation: 1000 Online Comments to

    Future15 on Saturday 9th March

    A few years ago, I become a mother and an orphan, almost overnight. Sitting in my house in the woods, grieving with young children, I knew my road to happiness ...

    At Hilton Austin Downtown, Room 615AB (map)

  13. Branding on the Moon: Marketing in the Middle East to

    Future15 on Saturday 9th March

    Landing in The Middle East is the natural progression for brands as they seek to take advantage of this increasingly consumerist society. But this melting pot of cultural contradiction – ...

    At Hilton Austin Downtown, Room 615AB (map)

  14. Why Hispanics Love Toyota to

    Future15 on Saturday 9th March

    Marketers are excited about the growing purchasing power and cultural influence of Hispanics, but still rely on traditional user experience and assumptions to inform how they design and market to ...

    At Hilton Austin Downtown, Room 615AB (map)

  15. Growing a Business in a Submerged Economy (Greece) to

    Future15 on Saturday 9th March

    The Greek economy was one of the hottest global news topics of the past year. While international media sparked constant fears of the Euro fallout, local residents faced the instability ...

    At Hilton Austin Downtown, Room 615AB (map)

Sunday 10th March 2013

  1. Cultivating a Healthy Digital Ecology in Detroit to

    Future15 on Sunday 10th March

    The annual Allied Media Conference in Detroit, MI convenes 2,000 artists, activists, educators, and technologists, all sharing media strategies for a more justice, creative, and collaborative world. The Allied Media ...

    At Hilton Austin Downtown, Room 615AB (map)

  2. Citizen Voices & Screaming Bullets in Mexico to

    Future15 on Sunday 10th March

    Citizen journalism through social media platforms helps deliver truth into mainstream reporting and ensure community safety in places with oppressive regimes. But what happens when, as in Mexico today, truth ...

    At Hilton Austin Downtown, Room 615AB (map)

  3. Information Literacy in an Online World to

    Future15 on Sunday 10th March

    Information Literacy is the ability identify an information need and to locate and evaluate appropriate resources to satisfy this need. As more and more information and communication has moved online ...

    At Hilton Austin Downtown, Room 615AB (map)

  4. How To Think Like a Scientist & Save the World to

    Future15 on Sunday 10th March

    I'm an engineer. That doesn't just describe my training or my job description, it's who I am. I look at the world through a scientific, analytical lens, and when I ...

    At Hilton Austin Downtown, Room 615AB (map)

  5. Open-Source Empathy: Humans as Dynamic Systems to

    Future15 on Sunday 10th March

    Human beings are advanced dynamic systems. Each of us interfaces with our emotions differently. Consequently, we interface with each other in desirable and undesirable ways through various access points. My ...

    At Hilton Austin Downtown, Room 615AB (map)

  6. World's Longest Barrel of Monkeys ChainX to

    Future15 on Sunday 10th March

    Like any other large-scale project, Breaking the Guinness World Record for the Longest Barrel of Monkeys chain was not easy. At various points every element broke down: the venue backed ...

    At Hilton Austin Downtown, Room 615AB (map)

  7. Socializing Russia: How Protest Movements Failed to

    Future15 on Sunday 10th March

    On December 10th, 2011, after a week of small-scale demonstrations, Russia saw some of the largest protests in Moscow since the 1990s. Participate in the insight into the role that ...

    At Hilton Austin Downtown, Room 615AB (map)

  8. Let's Talk Sh#t & Safe Water to

    Future15 on Sunday 10th March

    Have we all lost our perspective with modern life? The water in our toilets is cleaner than nearly a billion have to drink and we need to do something about ...

    At Hilton Austin Downtown, Room 615AB (map)

  9. Setting Up a Dev Shop: A Simple 8 Step Guide to

    Future15 on Sunday 10th March

    Setting up the dev shop at a startup is really hard. As the technical leader of the shop, it feels overwhelming. As the non-technical leader, it's scary because you have ...

    At Hilton Austin Downtown, Room 615AB (map)

  10. Don't Stop at Software: Make Hardware Too! to

    Future15 on Sunday 10th March

    Many product ideas require hardware for sensing, user interaction, etc. Until recently, it has been difficult & expensive to bring the hardware component of a product to market. Developments such ...

    At Hilton Austin Downtown, Room 615AB (map)

  11. Big Data: Is It Killing Creativity? to

    Future15 on Sunday 10th March

    Storytelling. Creativity. Emotion. These elements have forever been the backbone of marketing. But now, thanks to the digital revolution, the creative industry finds itself balancing two very different approaches. While ...

    At Hilton Austin Downtown, Room 615AB (map)

  12. Internet of Things: Of Bears, Bats & Bees to

    Future15 on Sunday 10th March

    The internet of things (IoT) started off as a crazy scifi dream but its basic building blocks: ultra cheap computing and swarm computation are slowly working their way into existing ...

    At Hilton Austin Downtown, Room 615AB (map)

  13. Internet of Things: The Possibilities of Data to

    Future15 on Sunday 10th March

    Imagine a developing country where a bandage not only heals a patient's wound, but also tracks data like bacteria levels and blood pressure with a built-in sensor that can be ...

    At Hilton Austin Downtown, Room 615AB (map)

  14. How Design Leads Set Up Projects for Success to

    Future15 on Sunday 10th March

    Doing great design is not enough; we need to *lead* our design efforts. We need to negotiate tradeoffs with business partners, design in the context of other product development processes, ...

    At Hilton Austin Downtown, Room 615AB (map)

  15. Experience Design for Hostile Environments to

    Future15 on Sunday 10th March

    As User Experience professionals continue to tackle the challenges of designing for mobile solutions, the environment of use becomes increasingly important. What do you do when you encounter obstacles to ...

    At Hilton Austin Downtown, Room 615AB (map)

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