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Saturday 9th March 2013

  1. Tech Overload, Marketing & the Age of Annoyance to

    Future15 on Saturday 9th March

    Like it or not, we live in the age of annoyance. Technology, electronic communications, gadgets, airline travel—as it all gets “easier,” it also seems to get exponentially more annoying. Annoyance ...

    At Hilton Austin Downtown, Room 616AB (map)

  2. The Perks of Procrastination: Creating Connections to

    Future15 on Saturday 9th March

    Writers are notorious procrastinators, but as you can imagine, we're also creative at finding ways of delaying sitting down in front of a blank or partially completed page. One of ...

    At Hilton Austin Downtown, Room 616AB (map)

  3. Introducing the Giving Graph to

    Future15 on Saturday 9th March

    As our online actions and behaviors become more and more integrated through the social graph and interest graph, there are opportunities for the nonprofit sector to mine that data and ...

    At Hilton Austin Downtown, Room 616AB (map)

  4. Going Social: You Got the Tux, but Can You Dance? to

    Future15 on Saturday 9th March

    It takes more than a fancy tuxedo and a social media presence to create a social organization. In addition to building social profiles, businesses must invite the entire company to ...

    At Hilton Austin Downtown, Room 616AB (map)

  5. Your Destiny in the Digital Age: Who's in Control? to

    Future15 on Saturday 9th March

    In the march to a more connected world, technology increasingly helps us to manage our day-to-day lives in more ways. Our behavior is tracked with sensors on smart devices; our ...

    At Hilton Austin Downtown, Room 616AB (map)

  6. Facing the Irony of More Friends & Less Time to

    Future15 on Saturday 9th March

    As we're in touch with more people, the meaning of those connections is often diluted. This panel addresses how we can leverage and embrace new technologies to maintain strong personal ...

    At Hilton Austin Downtown, Room 616AB (map)

  7. Less Is More: Why 5 Comments Beat 5,000 Likes to

    Future15 on Saturday 9th March

    Social is not about eyeballs. Or shouting at the crowd. Or increasing followers and fans. The real currency of social is conversation, storytelling and 1-to-1 style engagement. Brands and causes ...

    At Hilton Austin Downtown, Room 616AB (map)

  8. Win Friends & Influence People with Mind Reading to

    Future15 on Saturday 9th March

    Thanks to eons of pre-language evolution, we're hard-wired to intuit what's in other people's minds and harmonize our thoughts and emotions. But too often our mind-reading instincts get overridden by ...

    At Hilton Austin Downtown, Room 616AB (map)

  9. Turning PhD Concepts into Cocktail Conversations to

    Future15 on Saturday 9th March

    You've created a disruptive new technology that's going to revolutionize an industry – at least until you can figure out how to explain it to someone. Kira Wampler, VP of ...

    At Hilton Austin Downtown, Room 616AB (map)

  10. Data Science Through the Lens of Journalism to

    Future15 on Saturday 9th March

    In many ways, data science is a natural extension of journalism. Traditionally, reporters would conduct a number of interviews and use a qualitative approach to craft a story. Similarly, data ...

    At Hilton Austin Downtown, Room 616AB (map)

  11. Everything Is Not Important to

    Future15 on Saturday 9th March

    One of the greatest lessons we can teach people as experience designers is that everything is not important. It seems an easy lesson to learn, since after all, it's our ...

    At Hilton Austin Downtown, Room 616AB (map)

  12. Protecting Your Copyrights in Digital Media to

    Future15 on Saturday 9th March

    The copyright laws weren't written with the internet in mind. As an IP attorney, I often meet people who've had their content illegally reproduced on other websites & in print. ...

    At Hilton Austin Downtown, Room 616AB (map)

  13. Smile: People Like Your Picture More Than Words to

    Future15 on Saturday 9th March

    Friends are more likely to hit the Like Button if status updates include a photo; Tweets with pictures have a longer shelf life than those with text or links alone. ...

    At Hilton Austin Downtown, Room 616AB (map)

  14. The Copyright Era Meets the Open-Source World to

    Future15 on Saturday 9th March

    Fair use is a complex area of copyright law. Publishers have a love/hate relationship with fair use because on one hand, it lets them legally repurpose existing copyrighted material. On ...

    At Hilton Austin Downtown, Room 616AB (map)

  15. Entertain Latinos Online: MiTú Network on YouTube to

    Future15 on Saturday 9th March

    YouTube is increasingly a destination for entertainment but when it came to content for Latinos, one company wanted to create a more focused hub. MiTú is one of a few ...

    At Hilton Austin Downtown, Room 616AB (map)

  16. Designing for Real-Time Marketing to

    Future15 on Saturday 9th March

    Social media has increased the speed with which we communicate. We're constantly Tweeting, Posting, Liking, Pinning, Instagramming, and checking in. This fire hose of information combined with the 24/7 news ...

    At Hilton Austin Downtown, Room 616AB (map)

Sunday 10th March 2013

  1. Why I Dropped Out of School for Hardware to

    Future15 on Sunday 10th March

    In this session, 19 year old Thiel Fellow Connor Zwick talks about the democratization of hardware over the next decade and what it means for the next generation of Silicon ...

    At Hilton Austin Downtown, Room 616AB (map)

  2. Creating a DIY API: Open Source for Makers to

    Future15 on Sunday 10th March

    Do IP patents hinder innovation in design + fashion? I'll show you why my co-founder and I decided to quit our jobs designing for fashion houses to create For the ...

    At Hilton Austin Downtown, Room 616AB (map)

  3. How 3D Printing Changed My Life to

    Future15 on Sunday 10th March

    Discussing the process I went through after discovering 3d printing technolgy (at SXSW in 2009) and how it allows me to express and explore many maker, DIY and geek pursuits ...

    At Hilton Austin Downtown, Room 616AB (map)

  4. Hackers Are Shortcutting the Product Lifecycle to

    Future15 on Sunday 10th March

    Hacking household devices and inventing new products is now within the reach of the everyday tinkerer. Arduino, Raspberry Pi and 3D printing are just some of the tech capturing the ...

    At Hilton Austin Downtown, Room 616AB (map)

  5. Playing with Your Own Big Data to

    Future15 on Sunday 10th March

    When most people think of "big data" they think of large companies with terabytes of data generated by users and machines. They also think dealing with big data is incredibly ...

    At Hilton Austin Downtown, Room 616AB (map)

  6. Making & Drawing: Comics in the DIY/Maker World to

    Future15 on Sunday 10th March

    From Will Eisner's PS Preventive Maintenance Monthly magazine created in the 50's for the US Army, to Scott McCloud's cartoon introduction to Google Chrome, comics have often been used to ...

    At Hilton Austin Downtown, Room 616AB (map)

  7. MIY: The Maker Movement to

    Future15 on Sunday 10th March

    Humans have always been makers and inventors. It's what sets us apart from other animals — we don't just use tools, we make them. Somewhere along the line, though, we ...

    At Hilton Austin Downtown, Room 616AB (map)

  8. Backyard to Brand: Maker Culture for Business to

    Future15 on Sunday 10th March

    The simultaneous rise of social media and open source Maker culture is an unprecedented opportunity for businesses, brands and agencies. However, most of the magic is still found in the ...

    At Hilton Austin Downtown, Room 616AB (map)

  9. Biology of Weight: What Men Need to Lose the Gut to

    Future15 on Sunday 10th March

    What if the biologic differences between men and women determined their body weight? Most of the recent rise in US obesity is in men; women have stayed stable. Men's average ...

    At Hilton Austin Downtown, Room 616AB (map)

  10. A Better Measure: Health Engagement & higi Score to

    Future15 on Sunday 10th March

    A significant part of the population wants to live and feel better. Unfortunately, most of them don't know what better means and, more importantly, don't want to put too much ...

    At Hilton Austin Downtown, Room 616AB (map)

  11. Wearing Your Health on Your Sleeve (Literally) to

    Future15 on Sunday 10th March

    Part of the problem in changing health and fitness habits comes from a lack of information about where you're going wrong. Did you burn 800 calories in spin class instead ...

    At Hilton Austin Downtown, Room 616AB (map)

  12. How to Build a Social Network in Health to

    Future15 on Sunday 10th March

    There are three main qualities required to create a successful social network in health: trust, transparency, and meritocracy. The first element, trust, can be created by connecting people with trusted ...

    At Hilton Austin Downtown, Room 616AB (map)

  13. Stem Cell Technology: Transforming Drug Discovery to

    Future15 on Sunday 10th March

    The current model of drug discovery is broken. Billions of dollars are wasted and it takes far too long to bring a drug to market. Research and development is dependent ...

    At Hilton Austin Downtown, Room 616AB (map)

  14. Workplace Fitness Flexes the Mind to

    Future15 on Sunday 10th March

    Facebook CEO Sheryl Sandberg's admission that she works a 9-to-5 schedule ignited a firestorm in the tech world over work/life balance. Mashable founder Pete Cashmore nailed it when he said, ...

    At Hilton Austin Downtown, Room 616AB (map)

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