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Friday 8th March 2013

  1. OMMA: Is Mobile Really a Branding Vehicle? to

    Solo / Dual / Panel on Friday 8th March

    We live in a constantly connected world, where people move seamlessly between multiple devices, and the definition of mobile is evolving beyond a set of devices. This always-on lifestyle provides ...

    At AT&T Conference Center, Salon C (map)

  2. OMMA: The Next Big Thing IS Not a Gadget to

    Solo / Dual / Panel on Friday 8th March

    Take your eyes off the bright shiny CE objects for a second and you will see that mobility is about changing consumer behaviors, not the technology. At every stage, from ...

    At AT&T Conference Center, Salon C (map)

  3. OMMA: What Marketers Should Ask Themselves About Social to

    Solo / Dual / Panel on Friday 8th March

    Brand marketers are currently in the midst of dealing with the implications of the most revolutionary shift in the history of communication. Social media has upended the entire landscape, shifting ...

    At AT&T Conference Center, Salon C (map)

  4. Getting Started with Angel Investing to

    Solo / Dual / Panel on Friday 8th March

    Interested in getting started with Angel Investing? Have you made a few investments already but still haven't formalized your strategy? Learn from the mistakes of experienced Angel Investors who will ...

    At Hilton Austin Downtown, Salon ABC (map)

  5. Social Health Startup Bootcamp:Investing in Health to

    Solo / Dual / Panel on Friday 8th March

    Social Health Startup Bootcamp (#SXSHbooty): Following on the success of the 2012 bootcamp, join us for another year of education, inspiration, and funding advice for (social) health tech startups. Learn ...

    At Hilton Austin Downtown, Salon D (map)

  6. Using Emerging Technologies to Reach Your Audience to

    Solo / Dual / Panel on Friday 8th March

    In an increasingly fragmented landscape, how do you navigate through all of the new technology and keep your message from getting lost in a sea of communication? This discussion focuses ...

    At Wanderlust, Wanderlust (map)

  7. #ageofdamage: Be the Company You Want to Keep to

    Solo / Dual / Panel on Friday 8th March

    David Jones is CEO of Havas, co-founder of One Young World—a non-profit organization described by CNN as the "young Davos"—and author of Who Cares Wins: Why Good Business is Better ...

    At Four Seasons, Four Seasons Ballroom (map)

  8. #catvidfest: Is This the End of Art? to

    Solo / Dual / Panel on Friday 8th March

    On August 30th, 2012 over 10,000 people gathered at the Walker Art Center in Minneapolis for the first Internet Cat Video Festival (#catvidfest). What began as a social experiment testing ...

    At Austin Convention Center, Room 18ABCD (map)

  9. 5 Austin Startups That Can Get Profitable on <$1M to

    Solo / Dual / Panel on Friday 8th March

    Here are 5 Austin startups that are immune to the "Series A Crunch". Tired of hearing about founders who raised $8 million at at $30 million valuation with no revenue? ...

    At Hilton Austin Downtown, Salon ABC (map)

  10. After Funding: Managing the Investor Relationship to

    Solo / Dual / Panel on Friday 8th March

    You cashed the check, now what? Managing the relationship with your investors is an important skill that new entrepreneurs have to learn. Join us for a lively conversation between investor ...

    At Hilton Garden Inn Austin Downtown, Colorado (map)

  11. Building Successful Teams in Latin America to

    Solo / Dual / Panel on Friday 8th March

    Latin America is among the most dynamic emerging markets in the world, resulting in a tremendous amount of opportunity for startup success. Building teams in Latin America presents a unique ...

    At Austin Convention Center, Room 5ABC (map)

  12. Building the Touchy-Feely World of Tearaway to

    Solo / Dual / Panel on Friday 8th March

    Game worlds with touch interfaces are everywhere, but is it possible to build a world you can FEEL with your fingertips? We've built a touchy-feely world out of paper. A ...

    At Palmer Event Center, Room 1-2 (map)

  13. Designing Habits: From Big Data to Small Changes to

    Solo / Dual / Panel on Friday 8th March

    We all know there are vast amounts of data about our lives - our spending, our browsing, our activity - being collected daily. With the recent explosion in inexpensive sensors ...

    At Sheraton Austin Hotel at the Capitol, Creekside (map)

  14. Disaster: The Future of Crisis Communications to

    Solo / Dual / Panel on Friday 8th March

    An interactive discussion with attendees about how a disaster response works from a communication responder's standpoint. Panelists will share with attendees how to communicate effectively with Joint Information Centers, and ...

    At Austin Convention Center, Room 9ABC (map)

  15. Enterprise Invades the Apps Playground to

    Solo / Dual / Panel on Friday 8th March

    Long a stronghold for consumer-friendly photo apps, games, and renegade business apps, the app stores of today are in for a major renovation as enterprise-class comes into its own. Think ...

    At Four Seasons, San Jacinto Ballroom (map)

  16. Equity: Making the Most of Your Other Paycheck to

    Solo / Dual / Panel on Friday 8th March

    If you're planning on joining a startup, start smart. Venture financing in tech is at a fever pitch -- 3,700 companies received financing in 2011 alone, and all of them ...

    At Marriott Courtyard Austin Downtown/Convention Center, Rio Grande Ballroom (map)

  17. Extreme GPS: Limits of Security & Precision to

    Solo / Dual / Panel on Friday 8th March

    GPS has its limits. My students and I at the University of Texas Radionavigation Lab work to find them. For 20 years, GPS was so reliable it became navigation and ...

    At Omni Downtown, Capital Ballroom (map)

  18. Games: Anyone. Anywhere. Anytime. to

    Solo / Dual / Panel on Friday 8th March

    Raise your hand if you agree with any of these statements: - Gamers are primarily by young or teen boys. - Games are usually played alone in the home on ...

    At Palmer Event Center, Room 4-5 (map)

  19. I Know Where You're Going: Location as Biometric to

    Solo / Dual / Panel on Friday 8th March

    Last year privacy advocate Malte Spitz sued his cell provider to get the location data generated by his phone. This data allowed him (and his provider) to track everywhere he ...

    At Radisson Hotel & Suites Austin-Town Lake, Town Lake Ballroom (map)

  20. Lean Forward, Lean Back: Tablet News Experiences to

    Solo / Dual / Panel on Friday 8th March

    Insights from the Poynter Institute's major study of news and storytelling on tablets. The study explores the way that elements of touch, gesture, interactivity and position come together to create ...

    At Austin Convention Center, Ballroom BC (map)

  21. Lessons from a Futurist to

    Solo / Dual / Panel on Friday 8th March

    No one can predict the future; but that doesn't mean you can't prepare for the unknown. Ford Motor Company's in house futurist will share how Ford is learning to expect ...

    At Wanderlust, Wanderlust (map)

  22. Localore Plays Austin: Speaker<>Street<>Screen to

    Solo / Dual / Panel on Friday 8th March

    KUT-FM's Austin Music Map (AMM) is a year-long exploration of the city's abundant and diverse musical subcultures. Blending on-line, broadcast, and street media, it's one of 10 public media innovation ...

    At Austin Convention Center, Room 12AB (map)

  23. OMMA: Marketing Implications of Facebook's Graph Search to

    Solo / Dual / Panel on Friday 8th March

    One of the latest innovations coming out of Facebook is its search graph, which allows users to overlay their Facebook friends with other data, such as interests and location. This ...

    At AT&T Conference Center, Salon C (map)

  24. Survival Strategies for Brands in China to

    Solo / Dual / Panel on Friday 8th March

    Whether companies like it or not, China is the new battleground for brands that want to succeed on the global stage. Foreign brands are increasingly challenged to expand their presence ...

    At Austin Convention Center, Room 6AB (map)

  25. The Economy of the GIF to

    Solo / Dual / Panel on Friday 8th March

    From the oogachaka baby to Nyan Cat, the graphics interchange format, better known as the GIF, has come a long way since the days of floppy discs. The modern-day GIF ...

    At Omni Downtown, Longhorn (map)

  26. The Mechanics of Magic: 7 Game Design Insights to

    Solo / Dual / Panel on Friday 8th March

    The web world is agog over game design as the next silver bullet, slapping badges and progress bars over every annoying thing they wish users to do. As users tire ...

    At Austin Convention Center, Ballroom A (map)

  27. This Week in Startups (TWiST): Health Tech Edition to

    Solo / Dual / Panel on Friday 8th March

    As part of the SXSH Bootcamp, Jason Calacanis hosts a special edition of This Week in Startups: Health Tech Edition live from SXSWi. Join Jason as he interviews 3 health ...

    At Hilton Austin Downtown, Salon D (map)

  28. What Can We Learn from the Unabomber? to

    Solo / Dual / Panel on Friday 8th March

    Ted Kaczynski, also known as the Unabomber, continues to write anti-technology essays from prison, and his fans believe he makes some good points about the unforseen consequences of technology in ...

    At Sheraton Austin Hotel at the Capitol, Capitol E-H (map)

  29. Why Public Policy Should Matter to Your Startup to

    Solo / Dual / Panel on Friday 8th March

    Senator Moran will discuss the policy challenges startups face and how the startup community can engage with policy makers to enable innovation and help economic growth.

    At Austin Convention Center, Room 10AB (map)

  30. #pathonly: Social's Shift Towards Real Privacy to

    Solo / Dual / Panel on Friday 8th March

    Dave Morin and Path have always maintained that privacy controls should be simple and that your data always belongs to you. Discover why building privacy and control directly into a ...

    At Hilton Austin Downtown, Salon FGH (map)

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