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Friday 8th March 2013

  1. Spreadable Media: Value, Meaning & Network Culture to

    Featured Session on Friday 8th March

    How can we better understand how content circulates within contemporary networked culture? The collective decisions people make about whether to pass along content are profoundly reshaping the media landscape. Many ...

    At Austin Convention Center, Ballroom EF (map)

Saturday 9th March 2013

  1. Tweets from the DMZ: Social Media in North Korea to

    Featured Session on Saturday 9th March

    Social media has transformed culture, communication, creativity and journalism in every nation on Earth — other than North Korea, of course. Wait — not so fast. What do we really ...

    At Austin Convention Center, Ballroom EF (map)

Sunday 10th March 2013

  1. Cory Booker: The New Media Politician to

    Featured Session on Sunday 10th March

    Few politicians use social media as openly, or prolifically, as Cory Booker. As the mayor of Newark, New Jersey, he has used Twitter to interact with his constituents on a ...

    At Long Center, Dell Hall (map)

  2. A Life Worth Living Is a Life Worth Recording to

    Featured Session on Sunday 10th March

    With over 8 million social media followers (G+, FB, Pinterest, Twitter), Trey Ratcliff has been doing something different with photography and sharing over the past six years. He publishes StuckInCustoms.com, ...

    At Austin Convention Center, Ballroom D (map)

  3. Style Goes Viral: The Future of Fashion to

    Featured Session on Sunday 10th March

    Etsy. Pose. The Sartorialist. The traditional fashion industry has been completely upended by social media and the explosion of self-styled tastemakers. This panel will explore these democratization of high fashion ...

    At Long Center, Dell Hall (map)

Monday 11th March 2013

  1. Shaq Goes Social: The Big Interview to

    Featured Session on Monday 11th March

    He has retired from pro basketball, but that doesn't mean Shaq has slowed down. Four-time NBA champion Shaquille O'Neal gives his opinions on social media, startups, online comedy, as well ...

    At Long Center, Dell Hall (map)

  2. The Art of Making Fun of Yourself to

    Featured Session on Monday 11th March

    Can a sense of humor be strategic? In the age of hashtag fails and campaign flops, it's crucial to use a dash of humor in your social recipe. How do ...

    At Hilton Austin Downtown, Salon FGH (map)

Tuesday 12th March 2013

  1. Media Crossroads: Which Way Is Up? to

    Featured Session on Tuesday 12th March

    How is the television industry changing to meet the changing tastes / demands of today's most wired consumers. Acclaimed businesswoman Lauren Zalaznick shares her insights about the future with industry ...

    At Long Center, Dell Hall (map)

  2. The Big Power Shift in Media to

    Featured Session on Tuesday 12th March

    When SXSW Interactive began, blogging was new, people still sent email forwards, and print media stocks were at record highs. The South By crowd knew a big change was coming ...

    At Austin Convention Center, Exhibit Hall 5 (map)

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