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Friday 8th March 2013

  1. How Side Gigs & Hobbies Can Help Your Career to

    Core Conversation on Friday 8th March

    In the span of about 4 months, I had the opportunity to start my own local business, was offered a modeling contract, got my foot in the door on an ...

    At Marriott Courtyard Austin Downtown/Convention Center, Brazos (map)

Saturday 9th March 2013

  1. Does Social Marketing Even Work? to

    Core Conversation on Saturday 9th March

    Let's get out of the echo chamber of everyone telling each other how important social media is for a little bit and talk about the problems with social. If we're ...

    At Marriott Courtyard Austin Downtown/Convention Center, Brazos (map)

Monday 11th March 2013

  1. Measuring Social: The Inchworm & the Nightingale to

    Core Conversation on Monday 11th March

    In an old fable, a nightingale issues a challenge to an inchworm to measure her song- to prevent being eaten. Fearful, the worm tricks the bird into singing while he ...

    At Sheraton Austin Hotel at the Capitol, Capitol View South (map)

  2. Impressing Digital Natives with Creative Play to

    Core Conversation on Monday 11th March

    In this session, attendees will learn how brand marketers must adapt their techniques to a tech-savvy, rewards-oriented youth audience, otherwise known as “Generation Play.” The youth market craves entertainment experiences ...

    At Hyatt Regency Austin, Hill Country ABCD (map)

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