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Sunday 10th March 2013

  1. Information Overload & Health Decisions to

    Core Conversation on Sunday 10th March

    Illness is complicated. The tsunami of digital information currently available to most patients and caregivers doesn't always simplify decision making, but can often make it worse. Further, the new role ...

    At Sheraton Austin Hotel at the Capitol, Capitol View North (map)

  2. mHealth: Take Two Apps & Call Me in the Morning to

    Solo / Dual / Panel on Sunday 10th March

    The future of medicine is in your pocket. Show up for an hour and find out just how big this mHealth revolution is going to be! We'll talk about apps ...

    At Sheraton Austin Hotel at the Capitol, Creekside (map)

  3. Now You See Me: The Future of Ambient Location to

    Solo / Dual / Panel on Sunday 10th March

    Imagine if you could know all about someone just by looking at them. You could remember people's names, sense when friends were nearby, and see hidden connections around you wherever ...

    At Sheraton Austin Hotel at the Capitol, Capitol A-D (map)

  4. Think Outside the School: Learning Is Everywhere to

    Core Conversation on Sunday 10th March

    How much of what you are using on a day-to-day basis actually comes from your school years? How much comes from the people you meet, the workshops you attend, the ...

    At Sheraton Austin Hotel at the Capitol, Capitol View South (map)

  5. Who Run the (Internet) World: Women to

    Solo / Dual / Panel on Sunday 10th March

    Think pink is the way to market to girls? Think again. Women and the teen girls they were know the power of their affections when it comes to entertainment, the ...

    At Sheraton Austin Hotel at the Capitol, Capitol E-H (map)

  6. Isolation, Depression & Success as Entrepreneur to

    Core Conversation on Sunday 10th March

    This will be a discussion and discovery of the methodology used by entrepreneurs in dealing with some of the challenges and emotions in a non-traditional work environment. As self employed ...

    At Sheraton Austin Hotel at the Capitol, Capitol View North (map)

  7. Old Tech, New Tech, Same Old Sex? to

    Solo / Dual / Panel on Sunday 10th March

    In the 70s porn theaters were a social space; in the 80s VCRs made viewing private; the 90s saw the rise of internet porn and online forums, allowing a still ...

    At Sheraton Austin Hotel at the Capitol, Capitol E-H (map)

  8. Say Goodbye to Corporate Marketing as You Know It to

    Solo / Dual / Panel on Sunday 10th March

    Traditionally, marketing has been about defining a brand's key messages and finding clever and interesting ways to broadcast them. But it's no longer enough to connect eyeballs to ads; today's ...

    At Sheraton Austin Hotel at the Capitol, Capitol A-D (map)

  9. Special Touch: Special Needs Apps Need You to

    Core Conversation on Sunday 10th March

    Special needs kids range from children with cerebral palsy, autism, the blind...to name a few. The iPad and special needs apps allow kids to verbally communicate their basic needs and ...

    At Sheraton Austin Hotel at the Capitol, Capitol View South (map)

  10. Telepresence Design Revolution to

    Solo / Dual / Panel on Sunday 10th March

    The future of telepresence sits at a hybrid intersection of robotics, consumer electronics, medical devices, and even aerospace and housewares -- and the primary driver behind this explosion is design. ...

    At Sheraton Austin Hotel at the Capitol, Creekside (map)

  11. Can't Buy Me Like to

    Solo / Dual / Panel on Sunday 10th March

    In 2009, Bob Garfield published The Chaos Scenario and the world of media and marketing shit themselves. The book presented an apocalyptic vision of the steady collapse of mass media ...

    At Sheraton Austin Hotel at the Capitol, Capitol A-D (map)

  12. Does Scale Matter in Healthcare? to

    Solo / Dual / Panel on Sunday 10th March

    Can the small stuff scale in health? When many of our largest health care issues are systemic or policy driven, what's needed to truly transform our ecosystem and drive lasting ...

    At Sheraton Austin Hotel at the Capitol, Creekside (map)

  13. Libraries: The Ultimate Playground to

    Core Conversation on Sunday 10th March

    Libraries have grown far beyond the nostalgic scent of books on shelves (though we still have that too). There is an explosive realm of content-wrangling that occurs on the library ...

    At Sheraton Austin Hotel at the Capitol, Capitol View South (map)

  14. Shaping the Future of Play Is Serious Work to

    Solo / Dual / Panel on Sunday 10th March

    Best known for uncovering the importance of unstructured play, Swiss psychologist Jean Piaget once said "play is the answer to how anything new comes about". We know now from decades ...

    At Sheraton Austin Hotel at the Capitol, Capitol E-H (map)

  15. When DIY Diets Go Digital to

    Core Conversation on Sunday 10th March

    DIY Diets are all the rage in the online space…tips once shared between friends are now broadcast to complete strangers online. From the Cabbage soup diet, to the Grapefruit diet, ...

    At Sheraton Austin Hotel at the Capitol, Capitol View North (map)

  16. Hacking Food & Health Research to

    Core Conversation on Sunday 10th March

    Technology is radically changing our ability to understand food preferences and how what we eat impacts our health. Traditionally, companies have relied on market and clinical research to develop products ...

    At Sheraton Austin Hotel at the Capitol, Capitol View North (map)

  17. Identity+30: The Future of Identity to

    Core Conversation on Sunday 10th March

    Founded in New York City in 2008 by Sam Lessin, Y+30 was designed as an authentic forum for discussing what the world might look like in +30 years for a ...

    At Sheraton Austin Hotel at the Capitol, Capitol View South (map)

  18. Sitting Will Kill You. Can Mobile Save Us? to

    Solo / Dual / Panel on Sunday 10th March

    We all know the sad truth: the majority of working Americans are chained to their desks – namely, their computer screens – for eight hours per day and the “massive” ...

    At Sheraton Austin Hotel at the Capitol, Creekside (map)

  19. Social Circles vs. Social Media to

    Solo / Dual / Panel on Sunday 10th March

    This panel will look at how people socialize online and offline – and how these interactions affect each other. Just as they do in real life, people on social networks ...

    At Sheraton Austin Hotel at the Capitol, Capitol E-H (map)

  20. Social Media Was Fun. Has Measurement Killed It? to

    Solo / Dual / Panel on Sunday 10th March

    Our culture is becoming more and more obsessed with data each day. Why? It's fun. Many people argue that measurement has killed social media– it's let the marketers take over! ...

    At Sheraton Austin Hotel at the Capitol, Capitol A-D (map)

Monday 11th March 2013

  1. Home Room to

    Meet Up on Monday 11th March

    A new addition to the 2013 lineup, SXSW Home Rooms are where you get the most current information about all the presentations, panels, and networking opportunities for the day ahead. ...

    At Sheraton Austin Hotel at the Capitol, Creekside (map)

  2. Eating to Live Online: Virtual Food & Real Life to

    Solo / Dual / Panel on Monday 11th March

    Food may be the new rock and roll, but there's a lot to hate about current food culture. The conversational territory is carved up into ridiculous feats of gluttony, Rube ...

    At Sheraton Austin Hotel at the Capitol, Capitol E-H (map)

  3. Is Social Media Making Us Sick? to

    Core Conversation on Monday 11th March

    Social Media—Facebook, Twitter, blogs—have united the world like never before, enabling connectivity across time and place. Yet despite these assumed benefits of increased communication, research suggests that we have never ...

    At Sheraton Austin Hotel at the Capitol, Capitol View North (map)

  4. Saying ‘Howdy' to New Markets Using Digital to

    Solo / Dual / Panel on Monday 11th March

    How does a farmer-owned cheese co-op in Oregon make new friends in the great state of Texas? By using the digital space to say “howdy”! We put together an integrated ...

    At Sheraton Austin Hotel at the Capitol, Capitol A-D (map)

  5. Shut Up & Breathe: Meditation & Storytelling FTW! to

    Core Conversation on Monday 11th March

    Storytelling is probably one of the most overused words in marketing today. The bigger problem is that many people who are using it wouldn't know a real story if it ...

    At Sheraton Austin Hotel at the Capitol, Capitol View South (map)

  6. The Next Frontier for Digital Health to

    Solo / Dual / Panel on Monday 11th March

    Digital technology is transforming how we connect and self-soothe our body in amazing ways starting first with the core of our system, the brain. The emergence of brainwave-enabled products that ...

    At Sheraton Austin Hotel at the Capitol, Creekside (map)

  7. Brands, Bloggers & the Social Commerce Future to

    Core Conversation on Monday 11th March

    You've heard this, “A woman walks into a bar…” In our version, it's five years from now and goes: “A woman walks into a bar. She sees someone in a ...

    At Sheraton Austin Hotel at the Capitol, Capitol View North (map)

  8. Cram Your Mobile: New Cultural Norms for Social to

    Core Conversation on Monday 11th March

    In a world where we are constantly glued to our mobile devices, when is 24/7 connectedness all too much? Who better than to help answer this question than YOU – ...

    At Sheraton Austin Hotel at the Capitol, Capitol View South (map)

  9. Curation + Crowdsourcing + Creation = Love to

    Solo / Dual / Panel on Monday 11th March

    ModCloth.com, an online boutique specializing in vintage-inspired apparel and decor, was launched out of the college dorm room of its founder Susan Gregg Koger in 2002. It was her love ...

    At Sheraton Austin Hotel at the Capitol, Capitol A-D (map)

  10. Digital Drama: Growing Up in the Age of Facebook to

    Solo / Dual / Panel on Monday 11th March

    The rise of social media and mobile technology has forever altered the social landscape teenagers navigate. It hasn't necessarily made kids meaner, or bullying more prevalent, but it has changed ...

    At Sheraton Austin Hotel at the Capitol, Capitol E-H (map)

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