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  1. Home Room to

    Meet Up on Monday 11th March

    A new addition to the 2013 lineup, SXSW Home Rooms are where you get the most current information about all the presentations, panels, and networking opportunities for the day ahead. ...

    At Sheraton Austin Hotel at the Capitol, Creekside (map)

  2. Eating to Live Online: Virtual Food & Real Life to

    Solo / Dual / Panel on Monday 11th March

    Food may be the new rock and roll, but there's a lot to hate about current food culture. The conversational territory is carved up into ridiculous feats of gluttony, Rube ...

    At Sheraton Austin Hotel at the Capitol, Capitol E-H (map)

  3. Is Social Media Making Us Sick? to

    Core Conversation on Monday 11th March

    Social Media—Facebook, Twitter, blogs—have united the world like never before, enabling connectivity across time and place. Yet despite these assumed benefits of increased communication, research suggests that we have never ...

    At Sheraton Austin Hotel at the Capitol, Capitol View North (map)

  4. Saying ‘Howdy' to New Markets Using Digital to

    Solo / Dual / Panel on Monday 11th March

    How does a farmer-owned cheese co-op in Oregon make new friends in the great state of Texas? By using the digital space to say “howdy”! We put together an integrated ...

    At Sheraton Austin Hotel at the Capitol, Capitol A-D (map)

  5. Shut Up & Breathe: Meditation & Storytelling FTW! to

    Core Conversation on Monday 11th March

    Storytelling is probably one of the most overused words in marketing today. The bigger problem is that many people who are using it wouldn't know a real story if it ...

    At Sheraton Austin Hotel at the Capitol, Capitol View South (map)

  6. The Next Frontier for Digital Health to

    Solo / Dual / Panel on Monday 11th March

    Digital technology is transforming how we connect and self-soothe our body in amazing ways starting first with the core of our system, the brain. The emergence of brainwave-enabled products that ...

    At Sheraton Austin Hotel at the Capitol, Creekside (map)

  7. Brands, Bloggers & the Social Commerce Future to

    Core Conversation on Monday 11th March

    You've heard this, “A woman walks into a bar…” In our version, it's five years from now and goes: “A woman walks into a bar. She sees someone in a ...

    At Sheraton Austin Hotel at the Capitol, Capitol View North (map)

  8. Cram Your Mobile: New Cultural Norms for Social to

    Core Conversation on Monday 11th March

    In a world where we are constantly glued to our mobile devices, when is 24/7 connectedness all too much? Who better than to help answer this question than YOU – ...

    At Sheraton Austin Hotel at the Capitol, Capitol View South (map)

  9. Curation + Crowdsourcing + Creation = Love to

    Solo / Dual / Panel on Monday 11th March

    ModCloth.com, an online boutique specializing in vintage-inspired apparel and decor, was launched out of the college dorm room of its founder Susan Gregg Koger in 2002. It was her love ...

    At Sheraton Austin Hotel at the Capitol, Capitol A-D (map)

  10. Digital Drama: Growing Up in the Age of Facebook to

    Solo / Dual / Panel on Monday 11th March

    The rise of social media and mobile technology has forever altered the social landscape teenagers navigate. It hasn't necessarily made kids meaner, or bullying more prevalent, but it has changed ...

    At Sheraton Austin Hotel at the Capitol, Capitol E-H (map)

  11. Mobile Phones & eFuel Vouchers to Save Mothers to

    Solo / Dual / Panel on Monday 11th March

    The majority of births in many parts of the world occur at home without access to skilled attendants, lifesaving medicines or emergency obstetric care, increasing preventable neonatal and maternal deaths. ...

    At Sheraton Austin Hotel at the Capitol, Creekside (map)

  12. B2B Social Marketing: Blazing New Trails to

    Solo / Dual / Panel on Monday 11th March

    From content marketing to community management, B2B organizations are expanding their focus beyond traditional forms of communications to increase direct engagement with audiences. B2B customers are active users of social ...

    At Sheraton Austin Hotel at the Capitol, Capitol E-H (map)

  13. Measuring Social: The Inchworm & the Nightingale to

    Core Conversation on Monday 11th March

    In an old fable, a nightingale issues a challenge to an inchworm to measure her song- to prevent being eaten. Fearful, the worm tricks the bird into singing while he ...

    At Sheraton Austin Hotel at the Capitol, Capitol View South (map)

  14. One Million Strong: Social Media & the U.S. Army to

    Solo / Dual / Panel on Monday 11th March

    How does the U.S. Army – an organization defined by structure and process – become a national leader in social media engagement, content distribution and online community management? Come hear ...

    At Sheraton Austin Hotel at the Capitol, Capitol A-D (map)

  15. Sensor Technologies: The Future of Health? to

    Solo / Dual / Panel on Monday 11th March

    Can you imagine a world in which all your physiologic parameters were measured, monitored, and managed in such a way that that you always maintained perfect health? That world may ...

    At Sheraton Austin Hotel at the Capitol, Creekside (map)

  16. Why Social Ads Work. Ignore Facebook Naysayers. to

    Core Conversation on Monday 11th March

    Hating on Facebook advertising is easy- especially when the media, leading advertisers & analysts come out each day saying 'Facebook advertising just doesn't work'. The complaints are familiar: you targeted ...

    At Sheraton Austin Hotel at the Capitol, Capitol View North (map)

  17. Confessions of a Community Moderator to

    Solo / Dual / Panel on Monday 11th March

    Back by popular demand, we bring you Community Confessions. Double agent. First Responder. Cheerleader. They're all fair descriptors of the now prevalent role of Community Manager. Whether you are one ...

    At Sheraton Austin Hotel at the Capitol, Capitol E-H (map)

  18. Hack You: The Human Body Is the Next Interface to

    Solo / Dual / Panel on Monday 11th March

    Today's breakthroughs in “Bodytech” include a host of incredible innovations that will transform our bodies, communication, society -- even the human psyche. This provocative duo presentation, sponsored by IEEE, will ...

    At Sheraton Austin Hotel at the Capitol, Creekside (map)

  19. How to Crowdsource Your Mental Health for Free to

    Core Conversation on Monday 11th March

    Last year there were more than 36,000 suicides in the U.S., and 90% of them had a diagnosable and treatable psychiatric disorder at the time of their death. The proposed ...

    At Sheraton Austin Hotel at the Capitol, Capitol View North (map)

  20. Privacy in a Location-Based World to

    Solo / Dual / Panel on Monday 11th March

    Location is enormously important to the future of mobile; it creates a new layer of relevance for social, adds context to our posts and photos, and helps us discover the ...

    At Sheraton Austin Hotel at the Capitol, Capitol A-D (map)

  21. The Sweet Science Of Virality: You Are Bad At It to

    Core Conversation on Monday 11th March

    You are bad at Facebook. We are less bad at it than you. Also, the vast majority of your audience is probably on Facebook. (Unless you are Pinterest, but they ...

    At Sheraton Austin Hotel at the Capitol, Capitol View South (map)