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  1. Mobile Saturday: Loyalty in the Pocket to

    Solo / Dual / Panel on Saturday 9th March

    Loyalty in the pocket - Why winning the hearts and minds of your customers matters more than ever in a connected consumer world: The Social, Local, Mobile revolution has changed ...

    At Wanderlust, Wanderlust (map)

  2. Less Is More: Why 5 Comments Beat 5,000 Likes to

    Future15 on Saturday 9th March

    Social is not about eyeballs. Or shouting at the crowd. Or increasing followers and fans. The real currency of social is conversation, storytelling and 1-to-1 style engagement. Brands and causes ...

    At Hilton Austin Downtown, Room 616AB (map)

  3. Real Talk: The Social Customer Service Shift to

    Solo / Dual / Panel on Saturday 9th March

    Customer service has become one of the most dynamic areas in social media. The social revolution has completely transformed a back-office function and put it square in the limelight, allowing ...

    At Sheraton Austin Hotel at the Capitol, Capitol E-H (map)

  4. Why Hispanics Love Toyota to

    Future15 on Saturday 9th March

    Marketers are excited about the growing purchasing power and cultural influence of Hispanics, but still rely on traditional user experience and assumptions to inform how they design and market to ...

    At Hilton Austin Downtown, Room 615AB (map)

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