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Sunday 10th March 2013

  1. Sitting Will Kill You. Can Mobile Save Us? to

    Solo / Dual / Panel on Sunday 10th March

    We all know the sad truth: the majority of working Americans are chained to their desks – namely, their computer screens – for eight hours per day and the “massive” ...

    At Sheraton Austin Hotel at the Capitol, Creekside (map)

  2. Social Media Was Fun. Has Measurement Killed It? to

    Solo / Dual / Panel on Sunday 10th March

    Our culture is becoming more and more obsessed with data each day. Why? It's fun. Many people argue that measurement has killed social media– it's let the marketers take over! ...

    At Sheraton Austin Hotel at the Capitol, Capitol A-D (map)

Monday 11th March 2013

  1. Is Social Media Making Us Sick? to

    Core Conversation on Monday 11th March

    Social Media—Facebook, Twitter, blogs—have united the world like never before, enabling connectivity across time and place. Yet despite these assumed benefits of increased communication, research suggests that we have never ...

    At Sheraton Austin Hotel at the Capitol, Capitol View North (map)

  2. The Sweet Science Of Virality: You Are Bad At It to

    Core Conversation on Monday 11th March

    You are bad at Facebook. We are less bad at it than you. Also, the vast majority of your audience is probably on Facebook. (Unless you are Pinterest, but they ...

    At Sheraton Austin Hotel at the Capitol, Capitol View South (map)

Tuesday 12th March 2013

  1. AI Netizens: The State of Agents Online to

    Solo / Dual / Panel on Tuesday 12th March

    Human beings are no longer the only entities posting photos, tweets, checkins and blog posts online. There are other entities moving around us: social bots, emotive shadows of real people, ...

    At Sheraton Austin Hotel at the Capitol, Capitol A-D (map)

  2. The Next Generation of Recommendation Engines to

    Solo / Dual / Panel on Tuesday 12th March

    ‘If you like this, you'll like this' is part of everyone's shopping vocabulary. But those kinds of algorithmic recommendations only account for a single dimension of consumer interest: similarities among ...

    At Sheraton Austin Hotel at the Capitol, Capitol A-D (map)